“With super narrow audiences you have a much greater chance to reach relevant people. The more relevant the people that you reach, more relevant the offer is, and the better the ad design of your creative is, then the better your campaign results will be.”
If you are a frequent listener to the podcast you know that having an audience of hungry buyers lined up before you go live is the number one secret to a successful launch.
You can’t simply rely on a video, some perks, and Kickstarter or Indiegogo traffic to fund your campaign.
Which begs the question… How do you find your audience?
If you are wrestling with that question then this is the Podcast for you.
Adomas Baltagalvis is an expert in managing Facebook Ad campaigns and is specializing in running ad campaigns for Crowdfunding projects.
He’s The brains behind the LIV Automatic Swiss Watches Facebook ad campaign. It was a thing of beauty:
- 5000 prelaunch email subscribers in only 10 days
- Over 420 ads tested in prelaunch alone
- $40,000 raised in the first 34 minutes of the Kickstarter launch
- $1.1 million raised on Kickstarter in 30 days
- $1.1 million raised on Indiegogo, currently In Demand
In this episode he goes into excruciatingly specific detail on how he did it:
- How to target audiences
- How to setup your campaigns
- How to test ad copy
- How to advertise in different countries
- How and why to split up your ads between Mobile and Desktop
…the list goes on and on!
What I love about this interview is that he holds absolutely nothing back. He answers every one of my questions with specific How To’s and there is no “secret” that he doesn’t reveal.
And if you listen to this podcast, you will get a link to a FREE 7 Page “Facebook Ads for Crowdfunding” checklist.
Take a ton of notes, use the checklist Adomas provides, and put in some hard work, and you will be hard pressed NOT to generate an audience of your own and reach your funding goals.
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