What Completing An Ironman Taught Me About Product Launches

Building an eCommerce Business and competing in a 17 Hour Triathalon actually have a lot in common. A few years ago, I decided to sign up for an Ironman race. I had no idea what I was getting into, but I knew it would be a challenge. And it was! Completing an Ironman taught me […]

The Best Email Marketing Software For Shopify Stores In 2022

I’ve done a lot of research and testing, so in this video, I’ll show you what I believe is the best email marketing software for Shopify stores in 2022. With so many options to choose from, it can be hard knowing which email marketing software is right for you. There are some things that every […]

KICKSTARTER? THINK TWICE.

For the last 7 years, I’ve helped brands raise over $6M using the popular crowdfunding platforms Kickstarter and Indiegogo.  And I’ve decided to leave Kickstarter launches for good, and here’s why. Kickstarter used to be a way for good ideas with low funding needs to turn into reality. That doesn’t happen anymore. Here’s why.I’ve built […]

Kickstarter? Think twice.

For the last 7 years, I’ve helped brands raise over $6M using the popular crowdfunding platforms Kickstarter and Indiegogo.  And I’ve decided to leave Kickstarter launches for good, and here’s why. Kickstarter used to be a way for good ideas with low funding needs to turn into reality. That doesn’t happen anymore. Here’s why. I’ve […]

STOP! Use This Product Launch Timeline Strategy Or Go Broke

If you’re planning a product launch, it’s crucial to create and follow a timeline. Without one, you’ll likely end up overwhelmed and struggling to hit your deadlines. In this video, I’ll share with you the steps you need to take to create an effective product launch timeline – so you can avoid costly mistakes and […]

8 TOOLS TO GET CAPITAL FOR YOUR E-COMMERCE BUSINESS

Earlier this week on a coaching call, one of our students was struggling to get traffic and sales through her website. She’s been diligently focused on organic marketing efforts (posting on social media, reaching out to influencers, etc) for the past few weeks. And that’s worked — to an extent. Now that her product has […]

WHAT TO DO WHEN YOUR EMAIL LIST STOPS BUYING

If you’re an online seller, you know how important it is to keep your email list engaged. But what do you do when they stop buying?  When an online seller notices that their email list isn’t working, they face two options: either keep trying new strategies or figure out what went wrong with the previous […]

5 Pre-Launch Marketing Strategies To Have A Successful Launch

Do you remember Field of Dreams, if you build it, they will come? Well, what happens when you build it and they don’t come? Having the right e-commerce marketing strategy matters when selling a new product on Shopify or whatever e-commerce platform you’re using. The fact is that the difference between having a product after […]

10 CHOICES YOU CAN MAKE TODAY TO BE A SUCCESSFUL ONLINE SELLER

Being an online seller isn’t only about the strategies you use. Long-term success depends on some fundamental practices, beliefs, and habits you’ll need to nurture and regularly develop. Here’s my list of 10 choices you can make today that will set you up for long-term success as an online seller: Believe in yourself and your […]

10 TIME MANAGEMENT HACKS TO EXPLODE YOUR SIDE HUSTLE WITH A 9–5 JOB

Moonlighting? Save this list. When you’re juggling a full-time job with family responsibilities, starting a business can be frustrating. But don’t worry! There are ways to launch and scale your side hustle successfully without compromising on other aspects of life. That’s why I’ve compiled our best practices for successfully managing your side-hustle until you’re able […]